A former monthly journal published by Pacific Press for Narcotics Education, Inc. Its aim was to help interpret in a popularized way the extensive current research on tobacco and to encourage healthful living in the light of today’s findings. Especially effective was the frequent personal stories of those who had quit the smoking habit, also the appeal to teenagers of many of its articles.
A quarterly until January 1963, it was first issued in response to the need for a regular periodical on smoking to follow the release of the anti-tobacco film One in 20,000. In addition to its general circulation, it was widely used in local and state fairs in connection with the showing of anti-tobacco films and in connection with the Five-Day Plan to Stop Smoking. It attracted considerable attention across the nation as an educational aid in school programs to discourage smoking.
An edition was produced for the South Pacific Division. Special issues were brought out in Spanish, French, German, Portuguese, and other languages.